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		<title>Startup News Digest</title>
		<link>http://gumgumblog.wordpress.com/2011/11/21/startup-news-digest/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/21/startup-news-digest/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 20:07:01 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Conferences & Events]]></category>
		<category><![CDATA[Tips & Tricks]]></category>
		<category><![CDATA[Mark Suster]]></category>
		<category><![CDATA[Mike Jones]]></category>
		<category><![CDATA[Jim Breyer]]></category>
		<category><![CDATA[Sean Parker]]></category>
		<category><![CDATA[Hadoop]]></category>
		<category><![CDATA[Harvard]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1375</guid>
		<description><![CDATA[Mark Suster tells it like it is at Venture Shift in NY Mark Suster, prolific blogger, partner at GRP and a valued GumGum advisor, spoke at last night’sVenture Shift in New York, and suffice to say, he’s not a demure fella’. You won&#8217;t want to miss this interview. “It Is The Best Time Over The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1375&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p id="article_subtitle"><span style="text-decoration:underline;">Mark Suster tells it like it is at Venture Shift in NY</span></p>
<p>Mark Suster, prolific blogger, partner at GRP and a valued GumGum advisor, spoke at last night’s<a href="http://vator.tv/news/2011-11-18-mark-suster-on-enifa-everyone-now-is-a-f-ing-angel" target="_blank">Venture Shift</a> in New York, and suffice to say, he’s not a demure fella’. <a href="http://gumgumblog.files.wordpress.com/2011/11/ventureshift.jpg"><img class="alignright  wp-image-1393" title="ventureshift" src="http://gumgumblog.files.wordpress.com/2011/11/ventureshift.jpg?w=152&#038;h=72" alt="" width="152" height="72" /></a>You won&#8217;t want to miss this interview.</p>
<p><span style="text-decoration:underline;">“It Is The Best Time Over The Past Decade To Be An Entrepreneur”</span></p>
<p><a href="http://techcrunch.com/2011/11/20/jim-breyer-best-time-to-be-entrepreneur/" target="_blank">TechCrunch</a> sat down with Jim Breyer at Techonomy to talk about disruptions occurring in the venture capital industry itself with the abundance of angel money and <a href="http://gumgumblog.files.wordpress.com/2011/11/techonomy_logo.png"><img class="alignright  wp-image-1380" title="techonomy_logo" src="http://gumgumblog.files.wordpress.com/2011/11/techonomy_logo.png?w=86&#038;h=51" alt="" width="86" height="51" /></a>the impact that is having on traditional VC firms.</p>
<p><span style="text-decoration:underline;">Sean Parker Thinks Silicon Valley is in Trouble<br />
</span></p>
<p><a href="http://news.cnet.com/8301-1023_3-57326315-93/sean-parker-thinks-silicon-valley-is-in-trouble/" target="_blank">CNET</a> sat down with Sean Parker at Techonomy. His beef: Too many angel investors are throwing way too much money&#8211;albeit in little drips&#8211;at aspiring entrepreneurs<a href="http://gumgumblog.files.wordpress.com/2011/11/cnet.png"><img class="alignright  wp-image-1391" title="cnet" src="http://gumgumblog.files.wordpress.com/2011/11/cnet.png?w=79&#038;h=78" alt="" width="79" height="78" /></a> who aren&#8217;t up to the task of building a company.</p>
<p><span style="text-decoration:underline;">The World According to Hadoop</span></p>
<p>If you missed the recent Hadoop conference, check out the <a href="http://siliconangle.tv/channels/hadoop" target="_blank">SiliconAngle</a> video coverage. Some really great interviews and insights.<a href="http://gumgumblog.files.wordpress.com/2011/11/hadoopelephant_rgb1.jpg"><img class="alignright  wp-image-1385" title="hadoopelephant_rgb1" src="http://gumgumblog.files.wordpress.com/2011/11/hadoopelephant_rgb1.jpg?w=191&#038;h=45" alt="" width="191" height="45" /></a></p>
<p><span style="text-decoration:underline;">Start Your Startup Engine</span></p>
<p>Two new startup incubators launched this past week. Former MySpace CEO Mike Jones (and one of GumGum&#8217;s <a href="http://gumgumblog.files.wordpress.com/2011/11/science.png"><img class="alignright  wp-image-1376" title="Science" src="http://gumgumblog.files.wordpress.com/2011/11/science.png?w=123&#038;h=71" alt="" width="123" height="71" /></a>trusted advisors) launched <a href="http://mashable.com/2011/11/16/science-accelerator/?WT.mc_id=obinsite" target="_blank">Science</a>, a new startup incubator, accelerator and studio that focuses on three key areas: developing and incubating new business ideas, advising early stage startups and helping “Web 1.0″ companies reinvent themselves for the present.</p>
<p>Esteemed Harvard University launched the <a href="http://mashable.com/2011/11/20/harvard-incubator/" target="_blank">Harvard Innovation Lab</a> is an incubator designed for startup-hungry students on campus. The i-lab, as it is <a href="http://gumgumblog.files.wordpress.com/2011/11/hi.jpg"><img class="alignright  wp-image-1377" title="hi" src="http://gumgumblog.files.wordpress.com/2011/11/hi.jpg?w=76&#038;h=76" alt="" width="76" height="76" /></a>known by abbreviation, began as a response to Boston Mayor Thomas Menino’s desire to introduce more innovation spaces Boston and Harvard&#8217;s promise to raise the next generation of startup CEOs right.</p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/hadoop/'>Hadoop</a>, <a href='http://gumgumblog.wordpress.com/tag/harvard/'>Harvard</a>, <a href='http://gumgumblog.wordpress.com/tag/jim-breyer/'>Jim Breyer</a>, <a href='http://gumgumblog.wordpress.com/tag/mark-suster/'>Mark Suster</a>, <a href='http://gumgumblog.wordpress.com/tag/mike-jones/'>Mike Jones</a>, <a href='http://gumgumblog.wordpress.com/tag/sean-parker/'>Sean Parker</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1375/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1375/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1375/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1375&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Say Hello to Brennan Beyer, Vice President of Sales</title>
		<link>http://gumgumblog.wordpress.com/2011/11/18/say-hello-to-brennan-beyer-vice-president-of-sales/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/18/say-hello-to-brennan-beyer-vice-president-of-sales/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 17:57:59 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Anouncements]]></category>
		<category><![CDATA[GumGum Life]]></category>
		<category><![CDATA[Brennan Beyer]]></category>
		<category><![CDATA[new hire]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1368</guid>
		<description><![CDATA[We&#8217;re very excited to announce the addition of Brennan Beyer to the GumGum team! Brennan brings more than 15 years of experience in digital media and sales leadership to his new role as the Vice President of Sales at GumGum. Most recently, Brennan was the Vice President of Sales at SocialVibe, Inc where he built [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1368&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re very excited to announce the addition of Brennan Beyer to the GumGum team! Brennan brings more than 15 years of experience in digital media and sales leadership to his new role as the Vice President of Sales at GumGum. Most recently, Brennan was the Vice President of Sales at SocialVibe, Inc where he built a national sales team of over 20 and a blue-chip client roster totaling more than 350 major brands.<a href="http://gumgumblog.files.wordpress.com/2011/11/brennanbeyer_headshot1.jpg"><img class="alignright  wp-image-1371" title="BrennanBeyer_Headshot" src="http://gumgumblog.files.wordpress.com/2011/11/brennanbeyer_headshot1.jpg?w=120&#038;h=136" alt="" width="120" height="136" /></a></p>
<p>Prior, Brennan pioneered some of the first-ever social media campaigns on Facebook with SocialMedia.com.  He was also a pioneer in search advertising, building the largest B2B search engine and directory with Business.com where he grew an inside sales team of over 25 and a strategic, agency team of 15.  In between, Brennan led a team at Advertising.com as the SW Sales Director.  Early in his career, Brennan worked four years in print advertising with Petersen Publishing, home of Motor Trend and Teen magazines.</p>
<p>Away from the office, Brennan spends time with his wife, six year-old son and three year-old daughter. He’s an avid cyclist, struggling golfer and tortured ILLINI fan.</p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/brennan-beyer/'>Brennan Beyer</a>, <a href='http://gumgumblog.wordpress.com/tag/new-hire/'>new hire</a>, <a href='http://gumgumblog.wordpress.com/tag/sales/'>sales</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1368/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1368/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1368/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1368&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>A Chat with Mike Jones on Startup Advice, LA, Myspace &amp; AOL</title>
		<link>http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 20:02:29 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Conferences & Events]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Mike Jones]]></category>
		<category><![CDATA[Myspace]]></category>
		<category><![CDATA[TechZulu]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1343</guid>
		<description><![CDATA[You may have read about or seen GumGum at TechZulu Spotlight: LA Tech recently. It was a great night celebrating LA&#8217;s startup community. The evening ended with a much anticipated SuperDemo discussion with Amanda Coolong, TechZulu COO and Mike Jones, CEO Myspace, Angel Investor, Entrepreneur, Former CEO Userplane and Tsavo Media. There wasn&#8217;t a topic off the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1343&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>You may have read about or seen GumGum at <a href="http://blog.gumgum.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/" target="_blank">TechZulu Spotlight: LA Tech</a> recently. It was a great night celebrating LA&#8217;s startup community. The evening ended with a much anticipated SuperDemo discussion with <a href="http://twitter.com/#%21/acoolong" target="_blank">Amanda Coolong</a>, TechZulu COO and <a href="http://twitter.com/#%21/mjones" target="_blank">Mike Jones</a>, CEO Myspace, Angel Investor, Entrepreneur, Former CEO Userplane and Tsavo Media. There wasn&#8217;t a topic off the table. They talked about how he got into the entrepreneurial game, his advice for startups, reflection on his time at AOL and Myspace, opinion on LA&#8217;s tech scene and his next project.</p>
<p>Mike Jones discusses the &#8220;It&#8221; startup factor when extraordinary people meet amazing ideas.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/Ko2XCD4Fenc/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Even Mike Jones began somewhere. Hear about his early startup days.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/KyUsGGn62oM/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>When should startups bootstrap? Mike Jones discusses if and when.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/BJtVvmJr7vk/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Mike Jones discusses the pitfalls and possibilities for LA entrepreneurs and his love for the LA tech scene.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/HOsqNQNwp2c/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/7H7INf7uZAE/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Everyone was excited to hear about Myspace. Mike Jones talks about being the CEO of Myspace and lessons he learned.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/WNdQHNQdYOQ/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Lastly, Mike Jone&#8217;s reflects on his time at AOL.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/14/a-chat-with-mike-jones-on-startup-advice-la-myspace-aol/"><img src="http://img.youtube.com/vi/J9j9nD98tFM/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>&nbsp;</p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/aol/'>AOL</a>, <a href='http://gumgumblog.wordpress.com/tag/mike-jones/'>Mike Jones</a>, <a href='http://gumgumblog.wordpress.com/tag/myspace/'>Myspace</a>, <a href='http://gumgumblog.wordpress.com/tag/techzulu/'>TechZulu</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1343/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1343/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1343/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1343&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>People Ignore Generic Photos Online</title>
		<link>http://gumgumblog.wordpress.com/2011/11/10/people-ignore-generic-photos-online/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/10/people-ignore-generic-photos-online/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 19:20:27 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Tips & Tricks]]></category>
		<category><![CDATA[images]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[publishers]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1317</guid>
		<description><![CDATA[To monetize using GumGum, publishers should optimize their websites and blogs with images. The quality and types of images can make a huge difference. Jakob Neilsen, who studied banner blindness, decided to track the correlation between user engagement and the quality of images. He found that users completely ignore the unrelated and stock images found [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1317&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>To monetize using GumGum, publishers should optimize their websites and blogs with images. The quality and types of images can make a huge difference. Jakob Neilsen, who studied <a href="http://blog.gumgum.com/2011/09/12/the-future-of-advertising-is-integrated/" target="_blank">banner blindness</a>, decided to track the correlation between user engagement and the quality of images. He found that users completely ignore the unrelated and stock images found on websites and blogs. What images you use matters! Here&#8217;s some tips on the types of images that will engage your users and boost your monetization strategy.</p>
<p><strong>Filler &amp; Fluff</strong>: These images could be vector art, stock photography or real photography that are inserted to the page just to have an image, adding no value to the user&#8217;s experience. If an image is being inserted for the sake of having an image, rethink your strategy. Swap it out for a photo that&#8217;s as interesting and useful as the text on the page.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/fillerex.jpg"><img class="aligncenter size-full wp-image-1325" title="fillerex" src="http://gumgumblog.files.wordpress.com/2011/11/fillerex.jpg?w=720" alt=""   /></a></p>
<p><strong>Real People</strong>: We all have seen and/or used the stock photos of &#8220;generic people&#8221;. They have people laughing at the beach, serious in the office and on and on. These images don&#8217;t resonate with users as the example above shows. A better solution? Use a photo of a real person. Whether it&#8217;s a company staff page or a pop culture hot topic, look for images that show the people involved. Users will engage more time with images of real people.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/people-photos-fixations.jpg"><img class="aligncenter size-full wp-image-1327" title="people-photos-fixations" src="http://gumgumblog.files.wordpress.com/2011/11/people-photos-fixations.jpg?w=720" alt=""   /></a></p>
<p><strong>Product Details</strong>: This is a tip for e-commerce sites with photo galleries. 18% of the viewing time on e-commerce sites is spent on the photos, while 82% is spent on the text. What does this mean? People are using the text to make decisions, so the images need to be as engaging as possible. Show the product details or it being used in real-life application. Don&#8217;t just show an image of a flat screen TV on a wall with no points of reference for the user to compare sizing, etc. to.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/ecommerceex.jpg"><img class="aligncenter size-full wp-image-1330" title="ecommerceex" src="http://gumgumblog.files.wordpress.com/2011/11/ecommerceex.jpg?w=720" alt=""   /></a></p>
<p><strong>Information-Carrying</strong>: The bottom-line is that users pay attention to images that portray useful information. If you&#8217;re showing how to install a 1966 Chevy Impala carburetor, give the user step-by-step photos of what they need to do.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/carburetorinstallpic.jpg"><img class="aligncenter size-full wp-image-1333" title="carburetorinstallpic" src="http://gumgumblog.files.wordpress.com/2011/11/carburetorinstallpic.jpg?w=720" alt=""   /></a></p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/images/'>images</a>, <a href='http://gumgumblog.wordpress.com/tag/photos/'>photos</a>, <a href='http://gumgumblog.wordpress.com/tag/publishers/'>publishers</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1317/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1317/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1317/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1317&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">gumgum</media:title>
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		<title>GumGum at TechZulu Spotlight: LA Tech</title>
		<link>http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 18:40:33 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Conferences & Events]]></category>
		<category><![CDATA[in-image ads]]></category>
		<category><![CDATA[Mike Jones]]></category>
		<category><![CDATA[Spotlight:LA Tech]]></category>
		<category><![CDATA[TechZulu]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1274</guid>
		<description><![CDATA[Last Thursday, GumGum was one of a handful of carefully selected companies chosen to present at the one year anniversary of Tech Zulu&#8217;s Spotlight: LA Tech at UCLA. Everyone came together to celebrate the finest in Southern California technology innovation. First to present was earbits, the first performance-based marketing platform specifically designed for the music [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1274&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Last Thursday, GumGum was one of a handful of carefully selected companies chosen to present at the <a href="http://techzulu.com/spotlight-la-tech-one-year-recap-and-thank-you/" target="_blank">one year anniversary of Tech Zulu&#8217;s Spotlight: LA Tech</a> at UCLA. Everyone came together to celebrate the finest in Southern California technology innovation. First to present was <a href="http://www.earbits.com/" target="_blank">earbits</a>, the first performance-based marketing platform specifically designed for the music industry. They gave a great presentation highlighting their online radio platform. Second up was <a href="http://minglesocialapp.com/" target="_blank">Mingle</a>, a networking service that uses location to discover and create relevant connections. Their unique iphone presentation kept us engaged. Third up was <a href="http://parkinginmotion.com/" target="_blank">Parking in Motion</a>, a provider of dynamic and real-time parking data. Their &#8220;Why didn&#8217;t I think of that?&#8221; service looks like it will prove very useful in the parking wars around LA and other dense cities.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/schedule.jpg"><img class="aligncenter size-full wp-image-1277" title="schedule" src="http://gumgumblog.files.wordpress.com/2011/11/schedule.jpg?w=720" alt=""   /></a></p>
<p><a href="http://gumgum.com/" target="_blank">GumGum</a> came up last on the presentation roster, before one of our trusted advisors <a href="http://twitter.com/#!/mjones" target="_blank">Mike Jones</a> gave the SuperDemo. <a href="http://twitter.com/#%21/OphirTanz" target="_blank">Ophir Tanz</a>, CEO and founder, gave a compelling presentation about the in-image advertising space using in-image ad demos from our work on Bruno, Axe Bodyspray, Chevrolet Buick and Ford Mustang.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/"><img src="http://img.youtube.com/vi/kPk7VP0XBsU/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>The audience had some great questions. Here&#8217;s Ophir Tanz on GumGum&#8217;s pricing model.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/"><img src="http://img.youtube.com/vi/3CuM5EMaWgg/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Ophir was then asked how GumGum understands images and how the solution differs from others.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/"><img src="http://img.youtube.com/vi/ymRtvAlqqeE/2.jpg" alt="" /></a></span>
<p>&nbsp;</p>
<p>Lastly, the audience wanted to know Ophir&#8217;s opinion on LA&#8217;s Tech scene.</p>
<span style="text-align:center; display: block;"><a href="http://gumgumblog.wordpress.com/2011/11/07/gumgum-at-techzulu-spotlight-la-tech/"><img src="http://img.youtube.com/vi/REtKfQvWMqQ/2.jpg" alt="" /></a></span>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/in-image-ads/'>in-image ads</a>, <a href='http://gumgumblog.wordpress.com/tag/mike-jones/'>Mike Jones</a>, <a href='http://gumgumblog.wordpress.com/tag/spotlightla-tech/'>Spotlight:LA Tech</a>, <a href='http://gumgumblog.wordpress.com/tag/techzulu/'>TechZulu</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1274/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1274&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>GumGum&#8217;s Back from Digiday&#8217;s Digital Publishing Summit</title>
		<link>http://gumgumblog.wordpress.com/2011/11/03/gumgums-back-from-digidays-digital-publishing-summit/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/03/gumgums-back-from-digidays-digital-publishing-summit/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 21:50:20 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Conferences & Events]]></category>
		<category><![CDATA[Publisher Spotlight]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[digiday]]></category>
		<category><![CDATA[DPS]]></category>
		<category><![CDATA[in-image]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1293</guid>
		<description><![CDATA[Digiday&#8217;s Digital Publishing Summit is an invite-only networking event that functions as a sort of &#8220;state of the industry&#8221; event for online publishers and the vendors that serve them. The most recent Summit, held from October 23-26 in Bonita Springs, Florida, was &#8220;Restoring Power To The Publisher&#8221;. Our Director of Network Development, Greg Pritchard was onsite for the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1293&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div>
<p>Digiday&#8217;s <a href="http://www.digitalpublishingsummit.com/" target="_blank">Digital Publishing Summit</a> is an invite-only networking event that functions as a sort of &#8220;state of the industry&#8221; event for online publishers and the vendors that serve them. The most recent Summit, held from October 23-26 in Bonita Springs, Florida, was &#8220;Restoring Power To The Publisher&#8221;. Our Director of Network Development, <a href="http://www.linkedin.com/profile/view?id=25128011&amp;authType=OPENLINK&amp;authToken=AMTN&amp;locale=en_US&amp;srchid=b48c193d-4425-49e2-bbf2-77eacc43113c-0&amp;srchindex=1&amp;srchtotal=29&amp;goback=%2Efps_PBCK_*1_Greg_Pritchard_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&amp;pvs=ps&amp;trk=pp_profile_name_link" target="_blank">Greg Pritchard</a> was onsite for the conference.<a href="http://gumgumblog.files.wordpress.com/2011/11/dps.jpeg"><img class="alignright size-full wp-image-1294" title="dps" src="http://gumgumblog.files.wordpress.com/2011/11/dps.jpeg?w=720" alt=""   /></a></p>
<p>Since many publishers have in recent years felt technologically &#8220;outgunned&#8221; by the rapid advance of data-driven real-time bidding for online advertising, the Summit highlighted innovative ways that publishers can leverage data to build their audience and drive revenue. On Day 1, <a href="http://www.linkedin.com/profile/view?id=1181829&amp;authType=NAME_SEARCH&amp;authToken=D2L9&amp;locale=en_US&amp;srchid=ed35106b-650e-4270-9a3f-3bc45eb42ad7-0&amp;srchindex=1&amp;srchtotal=20&amp;goback=%2Efps_PBCK_*1_Alvin_Fong_*1_*1_*1_*1_*2_*1_Y_*1_*1_*1_false_1_R_*1_*51_*1_*51_true_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&amp;pvs=ps&amp;trk=pp_profile_name_link" target="_blank">Alvin Fong of Internet Brands</a>, a GumGum partner, explained how IB has leveraged data provider <a href="http://exelate.com/new/" target="_blank">eXelate</a>&#8216;s solution to improve the targeting of online ad units across their network of hundreds of automotive enthusiast sites.</p>
<p>On day 2, we had the opportunity to present to the summit, providing attendees with an introduction to how publishers are using GumGum and in-image advertising to monetize their photos. The presentation was delivered in a fast-paced format known as &#8220;<a href="http://en.wikipedia.org/wiki/Pecha_Kucha" target="_blank">Pecha Kucha</a>&#8220;, where the presentation must be exactly 20 slides in length and each slide appears for exactly 20 seconds. <a href="http://onswipe.com/" target="_blank">OnSwipe</a>, a tablet website platform and <a href="http://www.outbrain.com/" target="_blank">Outbrain</a>, a content promotion platform also delivered Pecha Kucha presentations during the segment, which was dubbed &#8220;Cool Tools For Publishers&#8221;. Definitely a fitting description of GumGum! The demonstration of our in-image ad unit and targeting capabilities garnered a lot of interest from the attendees, prompting thought-provoking questions from publishers as diverse as <a href="http://www.hearst.com/newspapers/" target="_blank">Hearst Newspapers</a>, <a href="http://www.federatedmedia.net/" target="_blank">Federated Media</a>, <a href="http://www.idgenterprise.com/" target="_blank">IDG Enterprise</a>, and <a href="http://www.gossipcenter.com/" target="_blank">Gossip Center</a>.</p>
<p>Coinciding with the announcement about <a href="http://blog.gumgum.com/2011/10/24/the-news-is-out-weve-raised-7m-new-funding/" target="_blank">GumGum&#8217;s Series B funding announcement</a>, the Summit felt like a real &#8220;coming of age&#8221; moment for in-image advertising. The space has reached a major inflection point and is thoroughly socialized among major advertisers, publishers, and users. It&#8217;s clear that in-image advertising will continue to play a major role in the online advertising ecosystem in the years to come, and DPS was the perfect venue to spread the word on how publishers can drive meaningful revenue with this &#8220;cool&#8221; new ad unit.</p>
<p>See you in March DPS!</p>
</div>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/conferences/'>conferences</a>, <a href='http://gumgumblog.wordpress.com/tag/digiday/'>digiday</a>, <a href='http://gumgumblog.wordpress.com/tag/dps/'>DPS</a>, <a href='http://gumgumblog.wordpress.com/tag/in-image/'>in-image</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1293/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1293/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1293/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1293&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/2084dd972a7e641f839a4205d5b0cc0c?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">gumgum</media:title>
		</media:content>

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			<media:title type="html">dps</media:title>
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		<title>All-Time High Quantcast Ranking</title>
		<link>http://gumgumblog.wordpress.com/2011/11/02/all-time-high-quantcast-ranking/</link>
		<comments>http://gumgumblog.wordpress.com/2011/11/02/all-time-high-quantcast-ranking/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 17:23:45 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Anouncements]]></category>
		<category><![CDATA[Quantcast]]></category>
		<category><![CDATA[ranking]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1283</guid>
		<description><![CDATA[The past couple week&#8217;s, our Quantcast ranking has been steadily increasing to an all-time high of reaching over 118 million people monthly, ranking us at #12. That&#8217;s a groundbreaking new record for GumGum! Congrats to the team on all the hard work! Tagged: Quantcast, ranking<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1283&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>The past couple week&#8217;s, our <a href="http://www.quantcast.com/p-00TsOkvHvnsZU" target="_blank">Quantcast ranking</a> has been steadily increasing to an all-time high of reaching over 118 million people monthly, ranking us at #12. That&#8217;s a groundbreaking new record for GumGum!</p>
<p>Congrats to the team on all the hard work!</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/11/quantcast1.png"><img class="size-full wp-image-1315 alignleft" title="quantcast1" src="http://gumgumblog.files.wordpress.com/2011/11/quantcast1.png?w=720" alt=""   /></a></p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/quantcast/'>Quantcast</a>, <a href='http://gumgumblog.wordpress.com/tag/ranking/'>ranking</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1283/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1283/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1283/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1283&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">gumgum</media:title>
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		<item>
		<title>Top Image and Keyword from Yesterday</title>
		<link>http://gumgumblog.wordpress.com/2011/10/27/top-image-and-keyword-from-yesterday/</link>
		<comments>http://gumgumblog.wordpress.com/2011/10/27/top-image-and-keyword-from-yesterday/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 22:02:34 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[GumGum Life]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[keyword targeting]]></category>
		<category><![CDATA[The Walking Dead]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1258</guid>
		<description><![CDATA[With billions of in-image ads served monthly our top images and keywords change day-to-day. But we have a fun tool that we use to track what the top keywords and images are. Without further ado&#8230;. Yesterday&#8217;s top image comes to us from BuddyTV&#8217;s 100 Sexiest Men of 2010 &#8211; #100 Andrew Lincoln, from The Walking [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1258&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>With billions of in-image ads served monthly our top images and keywords change day-to-day. But we have a fun tool that we use to track what the top keywords and images are. Without further ado&#8230;.</p>
<p>Yesterday&#8217;s top image comes to us from <a href="http://www.buddytv.com/slideshows/gilles-marini/tvs-100-sexiest-men-of-2010-96194.aspx" target="_blank">BuddyTV&#8217;s 100 Sexiest Men of 2010</a> &#8211; #100 Andrew Lincoln, from The Walking Dead. This show has received tons of attention since it&#8217;s recent premiere of the new season. It&#8217;s no wonder this image is pulling in the most impressions and clicks.<br />
<a href="http://gumgumblog.files.wordpress.com/2011/10/0.jpg"><img class="aligncenter size-full wp-image-1260" title="0" src="http://gumgumblog.files.wordpress.com/2011/10/0.jpg?w=720" alt=""   /></a></p>
<p>Yesterday&#8217;s top keyword was film. Entertainment is always a huge attention grabber for users online.</p>
<p><a href="http://gumgumblog.files.wordpress.com/2011/10/film.png"><img class="aligncenter size-full wp-image-1264" title="film" src="http://gumgumblog.files.wordpress.com/2011/10/film.png?w=720" alt=""   /></a></p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/film/'>film</a>, <a href='http://gumgumblog.wordpress.com/tag/keyword-targeting/'>keyword targeting</a>, <a href='http://gumgumblog.wordpress.com/tag/the-walking-dead/'>The Walking Dead</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1258/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1258/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1258/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1258&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">gumgum</media:title>
		</media:content>

		<media:content url="http://gumgumblog.files.wordpress.com/2011/10/0.jpg" medium="image" />

		<media:content url="http://gumgumblog.files.wordpress.com/2011/10/film.png" medium="image">
			<media:title type="html">film</media:title>
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		<title>The News is Out: We&#8217;ve Raised $7M New Funding!</title>
		<link>http://gumgumblog.wordpress.com/2011/10/24/the-news-is-out-weve-raised-7m-new-funding/</link>
		<comments>http://gumgumblog.wordpress.com/2011/10/24/the-news-is-out-weve-raised-7m-new-funding/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 17:16:32 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1231</guid>
		<description><![CDATA[We&#8217;re excited to announce this morning on TechCrunch that we&#8217;ve raised $7M in series B funding from NEA, with participation from GRP and First Round Capital. This new capital will enable us to hire amazing talent, fuel the continued growth of the ad sales infrastructure, further develop of our proprietary image recognition ad serving/matching technology [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1231&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gumgumblog.files.wordpress.com/2011/10/usethisone.png"><img class="alignright size-full wp-image-1233" title="UseThisOne" src="http://gumgumblog.files.wordpress.com/2011/10/usethisone.png?w=720" alt=""   /></a></p>
<p>We&#8217;re excited to announce this morning on <a href="http://techcrunch.com/2011/10/24/in-image-ad-network-gumgum-raises-7-million-from-nea-first-round-and-grp/" target="_blank">TechCrunch</a> that we&#8217;ve raised $7M in series B funding from NEA, with participation from GRP and First Round Capital. This new capital will enable us to <a href="http://gumgum.com/careers" target="_blank">hire amazing talent</a>, fuel the continued growth of the ad sales infrastructure, further develop of our proprietary image recognition ad serving/matching technology and expansion into additional territories.</p>
<p>“GumGum is proud to join NEA’s portfolio of visionary entrepreneurs and business leaders building transformational companies around the world,” said Ophir Tanz, CEO and founder of GumGum. “Our goal has always been to bring images to life and this new round will enable GumGum to continue to drive tremendous value for its publishing partners and advertisers. The new funding will primarily be used for hiring, regional expansion and continued development of our proprietary image recognition and ad matching technology.”</p>
<p>Read TechCrunch&#8217;s coverage on the announcement <a href="http://techcrunch.com/2011/10/24/in-image-ad-network-gumgum-raises-7-million-from-nea-first-round-and-grp/" target="_blank">here</a>.</p>
<br />  <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1231/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1231/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1231/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1231&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">gumgum</media:title>
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		<title>TechZulu Spotlight: LA Tech Selects GumGum</title>
		<link>http://gumgumblog.wordpress.com/2011/10/20/techzulu-spotlight-la-tech-selects-gumgum/</link>
		<comments>http://gumgumblog.wordpress.com/2011/10/20/techzulu-spotlight-la-tech-selects-gumgum/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 20:55:32 +0000</pubDate>
		<dc:creator>GumGum - World's Largest In-Image Advertising Platform</dc:creator>
				<category><![CDATA[Anouncements]]></category>
		<category><![CDATA[Conferences & Events]]></category>
		<category><![CDATA[in-image ads]]></category>
		<category><![CDATA[Silicon Beach]]></category>
		<category><![CDATA[Spotlight:LA Tech]]></category>
		<category><![CDATA[TechZulu]]></category>

		<guid isPermaLink="false">http://blog.gumgum.com/?p=1223</guid>
		<description><![CDATA[The moment has finally arrived!  After sending our submission for TechZulu Spotlight: LA Tech, the spotlight shines down on GumGum. We&#8217;re happy to be one of the chosen few that will be presenting at October&#8217;s event at UCLA&#8217;s Anderson School of Management. For those who still might be wondering what Spotlight: LA Tech is all [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1223&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gumgumblog.files.wordpress.com/2011/10/tz_on_white.png"><img class="alignright size-full wp-image-1224" title="TZ_On_White" src="http://gumgumblog.files.wordpress.com/2011/10/tz_on_white.png?w=720" alt=""   /></a></p>
<p>The moment has finally arrived!  After sending our submission for <a href="http://techzulu.com/spotlight-la-tech-fall-judges-mike-jones-callfire-idealab-tech-coast-angels-coloft/" target="_blank">TechZulu Spotlight: LA Tech</a>, the spotlight shines down on GumGum. We&#8217;re happy to be one of the chosen few that will be presenting at October&#8217;s event at <a href="http://www.anderson.ucla.edu/" target="_blank">UCLA&#8217;s Anderson School of Management</a>.</p>
<p>For those who still might be wondering what Spotlight: LA Tech is all about, it&#8217;s a quarterly demo series highlighting the finest technology entrepreneurship in Southern California. Spotlight toasts to those who build and innovate right here in our backyard.</p>
<p>This Fall&#8217;s judges will include <a href="http://twitter.com/#!/mjones" target="_blank">Mike Jones</a>, LA based investor &amp; advisor and Myspace CEO; <a href="http://twitter.com/#!/alexmaleki" target="_blank">Alex Maleki</a>, member of New Venture Group at <a href="http://www.idealab.com/" target="_blank">Idealab</a>; <a href="http://twitter.com/#!/callfireceo" target="_blank">Dinesh Ravishanker</a>, CEO &amp; co-founder of <a href="http://www.callfire.com/dialer/welcome.do" target="_blank">CallFire</a>; Scott Sangster, President of <a href="http://www.techcoastangels.com/" target="_blank">Tech Coast Angels</a> &amp; CEO of <a href="http://organicstartup.com/" target="_blank">OrganicStartup</a>; and <a href="http://twitter.com/#!/avestar" target="_blank">Avesta Rasouli</a>, founder of <a href="http://www.coloft.com/" target="_blank">CoLoft</a>.</p>
<p>Most recent Spotlight startup alum include <a href="http://www.mobileroadie.com/" target="_blank">Mobile Roadie</a>, <a href="http://www.graphight.com/" target="_blank">Graphight</a>, <a href="http://smartvark.com/" target="_blank">Smartvark</a>, <a href="http://qless.com/" target="_blank">QLess</a>, <a href="http://yourockdigital.com/" target="_blank">You Rock Digital</a>, and <a href="http://daqri.com/" target="_blank">daqri</a>.</p>
<br /> Tagged: <a href='http://gumgumblog.wordpress.com/tag/in-image-ads/'>in-image ads</a>, <a href='http://gumgumblog.wordpress.com/tag/silicon-beach/'>Silicon Beach</a>, <a href='http://gumgumblog.wordpress.com/tag/spotlightla-tech/'>Spotlight:LA Tech</a>, <a href='http://gumgumblog.wordpress.com/tag/techzulu/'>TechZulu</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/gumgumblog.wordpress.com/1223/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/gumgumblog.wordpress.com/1223/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/gumgumblog.wordpress.com/1223/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gumgumblog.wordpress.com&amp;blog=2537538&amp;post=1223&amp;subd=gumgumblog&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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